The operating system for solo founders

Your business runs itself while you sleep

Sidekick monitors competitors, drafts follow-ups, runs recurring tasks, and tells you what needs attention each morning. Describe your business in one paragraph — watch it set itself up.

Start Free

No credit card required. Free forever, paid plans from $19/mo.

Join founders who stopped managing tools and started running their business.

app.sidekicklabs.io/dashboard

Morning Briefing

2 competitor updates detected, 1 follow-up email is overdue, and your weekly revenue task is ready.

📧Draft follow-up to Sarah ChenDue
🔍Acme Corp updated pricing pageAlert
12
Contacts
3
Competitors
7
Tasks
Generic AI

Should I try TikTok for my business?

"TikTok can be effective for reaching younger audiences. Consider your target demographic, content style, and time investment. Here are some pros and cons to consider..."

Sidekick (with 3 months of context)

How do I hit $5K/month?

You're at $1,950/month, up 30% from last month. Here's what I'm noticing:

  • 💡Your pricing is 40% under market — worth revisiting
  • 📊Pinterest is giving you 17x better ROI than Instagram
  • 🎯You've mentioned wholesale 14 times — ready to explore it?

Want me to help you tackle any of these?

Generic AI gives generic advice. Sidekick gives YOUR advice.

Already using ChatGPT or Claude?

Stop repeating your business story every conversation

Paste your conversations from any AI tool and Sidekick instantly extracts your decisions, wins, and lessons learned. No starting from scratch.

✓Import from ChatGPT, Claude, Gemini, or any AI tool
✓Decisions, pricing changes, and strategy pivots — auto-extracted
Import Your History Free
📋 Paste a conversation
"I've been going back and forth on pricing. Currently at $29/month but thinking about raising to $49. My churn is 4% and most customers say the tool is underpriced..."
Extracting business events...
✅Decision: Evaluating price increase $29 → $49
📈Metric: 4% monthly churn rate
💡Insight: Customers say product is underpriced

Smarter every week you use it

Week 1
Basic context
Month 1
Decisions + patterns
Month 3
Full business intelligence
12
weekly conversations
→ Your trend data
47
decisions logged
→ Your strategic history
156
insights captured
→ Your personalized playbook
1
Business Snapshot
→ The source of truth

No generic AI could give you this. It takes months of YOUR data.

How it works

1
📝

Describe your business

One paragraph. Sidekick sets up your CRM, competitors, tasks, and morning briefing in 60 seconds.

2
⚡

Sidekick works overnight

Competitor monitoring, follow-up drafts, and recurring tasks run automatically while you sleep.

3
🏠

Open your command center

Each morning, see what happened, what needs attention, and take action with one tap.

Built for founders like you

🛒

Etsy sellers

Track which listings convert and why

💼

Freelancers

Never forget client context between projects

📧

Newsletter creators

Know what content drives subscribers

🚀

SaaS founders

Validate ideas with structured thinking

🛍️

Shopify stores

Optimize based on YOUR data, not generic advice

🏢

Agencies

Track multiple client contexts without losing details between projects

📋

Consultants

Build a knowledge base that makes every engagement more valuable

The tools a co-founder would use — built in

CRM, competitor intelligence, automated tasks, and AI chat — in one app that knows your business.

🏠

Morning Command Center

Open Sidekick each morning to see what happened overnight and what needs your attention. One-tap actions on everything.

🔍

Competitor Monitoring

Track up to 5 competitors automatically. Get alerts when they change pricing, launch features, or make moves.

Learn more →
⚡

Automated Tasks

Recurring tasks run on schedule. Sidekick drafts the output, you approve with one tap. See exactly what it did.

Learn more →
👥

Built-in CRM

Track contacts, pipeline stages, and follow-ups. Overdue follow-ups surface as action items automatically.

Learn more →
🔨

Builds

Emails, social posts, plans, and graphics — created with your brand, tone, and business context.

💬

AI Chat (When You Need It)

Ask anything about your business. Chat knows your contacts, competitors, and tasks — always in context.

Start free. Upgrade when automation pays for itself.

The dashboard is free forever. Pay when you want Sidekick to start working for you automatically.

Free

$0/forever

See what Sidekick can do

  • Full dashboard and command center
  • Manual CRM, competitor tracking, tasks
  • 10 chat messages per month
  • One-question business setup
Get Started Free

Starter

$19/month

Automation that works for you

  • Everything in Free
  • Daily competitor monitoring
  • 30 chat messages per month
  • Automated follow-up email drafts
  • Basic task automation
Start with Starter — $19/mo
Most Popular

Pro

$39/month
or $399/year (save 15%)
Founding Member Price
  • Everything in Starter
  • Unlimited chat — no caps
  • Full task automation + autopilot
  • Priority competitor monitoring
  • Builds library + full data export
Start Free Trial

7-day free trial, no credit card

Frequently asked questions

Yes. Your business data is only visible to you. We don't train on your data or share it with anyone.

Yes. Export to PDF or Markdown anytime. Your data belongs to you.

One subscription covers all your ventures. Sidekick knows about each one and keeps context separate.

Generic AI starts fresh every conversation. Even tools with "memory" don't structure your business context, track decisions over time, or challenge you when you're avoiding hard work. Sidekick builds a Business Snapshot that gets smarter every week. You can also import your existing ChatGPT or Claude conversations so you never start from scratch. After 3 months, the context it has about your business is impossible to recreate elsewhere.

Yes. No contracts, no hassle. Cancel in one click.

Stop managing tools. Start running your business.

One paragraph about your business. Everything else is automated. Free to start.

Start Free

Join founders who stopped managing and started growing.